In a world where every detail matters in creating and strengthening a company’s brand, it’s easy to overlook small but significant details. Many companies invest in marketing and advertising to build a strong presence, but how often do you consider that something as small as what type of pen you put your company logo on can say more than you think about a brand?
Below are five benefits of choosing a more sustainable, high-quality pen, especially when printing a company logo on it.
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Longer Lifespan:
A higher quality pen with a longer lifespan will accompany your customer for an extended period. If it’s a pen that always works, the likelihood of it becoming a reliable companion to have in a suit pocket, at the office, or during client meetings increases, rather than disposable pens that are unreliable. Choosing a pen with refillable ink adds another sustainability perspective. Our pens are unique in the market, capable of writing up to 8000 meters before needing a refill. Additionally, our ink is certified by the Swedish Archive, ensuring high lightfastness and longevity.
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Long-term Economic Value:
While disposable pens may seem cheaper initially, investing in high-quality pens can be more cost-effective in the long run. These pens last longer, reducing the need to constantly purchase new ones, leading to long-term savings.
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Professional Image:
High-quality pens convey a more professional impression. When your customers receive a pen that not only works well but is also well-constructed and elegant, they automatically associate this with the company’s commitment to quality, unlike pens that give the impression of lower quality.
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Positive Experience:
We’ve all experienced the frustration of not finding a single working pen when quickly jotting something down. Instead of buying masses of short-lived pens that you can’t rely on, invest in quality pens that provide a positive writing experience. Our pens are meticulously designed to be beautiful, functional, and ergonomic, with careful consideration given to weight distribution to enhance the writing experience.
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Environmental Sustainability:
Last but not least, choose sustainable pens from an environmental perspective! At Ballograf, we aim to manufacture high-quality pens while minimizing environmental impact. By choosing this kind of pen instead of disposable ones, companies reduce their negative environmental footprint on multiple fronts.
Firstly, resource consumption decreases as fewer pens are
transported, especially if they are produced nearby rather than on the other side of the world. This also leads to reduced carbon dioxide emissions, helping to mitigate climate change. We manufacture our pens in Sweden.
Secondly, the amount of waste generated decreases, relieving pressure on waste management systems. By prioritizing sustainable pens, companies not only demonstrate their commitment to the environment but also create a more sustainable and efficient business model in the long run.
All our pens are sustainable, but we have taken it a step further with our latest model, the Epoca Recycled Plastic. The pen is made from recycled post-consumer plastic from electronic waste, further promoting a more sustainable consumption.
In summary, there are several advantages to choosing a sustainable Ballograf pen over disposable pens; it’s good for the environment, strengthens the brand, and can be a more cost-effective investment.
